"Incorrect formula or data" error may appear in case if "R1C1 reference style" is enabled.
To disable "R1C1 reference style", follow these steps :
- Open your Excel sheet
- Click the Microsoft Office button and select "Excel options"
- Click "Formulas"
- Untick (uncheck) the option "R1C1 reference style"
- Save the Excel sheet.
Next, try importing your Excel sheet.